Know who is using your assets and approve or deny asset downloads

From logos to fonts, color palettes and voice guidelines, documenting your brand identity helps ensure consistency no matter where your brand appears. In this series, we’re featuring the visual languages of companies in our community.

Brand assets are physical or digital elements that create your brand identity. Learn more about core assets each brand should have plus inspiring examples.

DAM pricing can often be confusing and nontransparent. Compare pricing models of popular companies and learn how to get the best price for your needs.

Have a large library of digital images? Learn how image tagging software can help you organize your files so you can find and share them quickly and easily.

Digital assets are online files that bring value to a person or company. Learn more about the benefits of digital assets and how to properly store yours.

A strong product branding strategy is needed to make your product stand out from the competition. Check out our guide to learn everything you need to know.

A brand kit is a marketing tool that helps your business stand out and be memorable. Learn how to create a brand kit for your business and check out examples.

A cloud-based DAM helps effectively organize, manage, share and use digital assets in a cost-effective way. Understand its key features and benefits to automate your workflow.

We cover the ins and outs of how to increase brand awareness, why it’s important and what strategies and tactics you can use to execute a successful campaign.

Successful brands are founded on strong brand values. Take a look at our guide to learn how to identify and integrate brand values into your company.

Use this guide to learn how to maintain brand consistency to build customer trust and loyalty for the long term.

Marketing collateral is any asset your company uses to communicate with consumers throughout their buyer journey. Inspire your own assets with these examples.

How brand positioning can help you form a lasting relationship with your customers

Make your library look more on brand with custom fonts

A “brand,” in its most basic form, is the mental picture that forms when a customer thinks of your business. A brand’s visual identity encompasses the obvious, like your basic logo, but it also includes other elements, like font and typography, logo color palettes, tone and voice of publications and other overarching identifiers.

LSU’s brand guidelines live in Lingo and are packed full of valuable information to help ensure brand consistency and increase efficiency for anyone working with LSU Athletics branded materials.

A “brand,” in its most basic form, is the mental picture that forms when a customer thinks of your business. One of the most basic ways to positively shape this mental picture is to create a visually appealing, memorable and cohesive visual identity for your business.

Over the last 6 months you may have noticed issues when trying to use your assets with Lingo’s Mac App. Specifically when trying to drag & drop or copy & paste assets from Lingo to other apps, you might get a low quality version or the wrong file format

Digital Asset Managers (DAMs) are a category of software products designed to make project management, organizing, sharing, and using large digital asset libraries easier than ever.

Traditionally, brand guidelines have lived in static PDF files. Tools like Lingo are changing the game — allowing teams to work live online, creating brand guidelines that are easy to use, update and share.

Manage your brand’s motion assets with Lingo.

Today we’re excited to announce we’ve released a new version of the Mac app that is more performant, will use less storage on your computer and will allow you to build and store larger asset libraries in Lingo.

Lingo can make the process of creating, sharing, updating and using these guidelines easier and faster so we wanted to share some of the ways existing agency customers have found success using Lingo.

Over the years we’ve heard from customers that it’s important for everyone in their organization. We’re happy to announce we’ve made several new improvements to Lingo’s sharing functionality, each designed to help make team wide distribution even easier and more secure.

We caught up with Product Designer Haikel Zaini to learn more about how Singapore’s NTUC Enterprise built their design system, Tangram, using Lingo.

The TaskRabbit brand style guide lives in Lingo and is packed full of valuable information to help ensure brand consistency and increase efficiency for anyone working on TaskRabbit branded materials.